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Subject: Carrier Opportunities for M.B.A. (Marketing)
from Correspondence
Date: 2-Jan-2003
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Question: Dear Sir/Madam,
I am first class Graduate Civil Engineer from reputed Institute in 1987
& recently on the verse of M.B.A. (Marketing) from indra Gandi national
university (IGNOU) through correspondence. What is the future prospect for
me. Is there any advance course like Phd (marketing)? Thank you. |
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| Answer: I assume you are
working. You have reached your middle career. Studying about marketing will
not be sufficient. You need to practice. Kotler, Marketing Guru wrote in
his book, "It takes perhaps six months to study about marketing; but it takes
a life time to practice marketing." In case you have desire to excel, start
marketing. PhD will help only if you want to teach. Do you want to? |
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| Page 37 |
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